SAMSUNG 43" Frame QLED

Matte Display

Tired of seeing distracting glare on your TV screen? The Frame's ground-breaking Matte Display overcomes this as it absorbs reflections - so even in bright light you'll have the best possible viewing experience. It also helps your TV look just like a picture frame, so you can enjoy art on a glare-free canvas*.

Modern Frame Design

The Frame is a stunningly slim TV that you'll want to watch even when it's off. This elegantly minimal TV with tidy cables even hangs just like a picture frame, near flush to the wall, so it'll blend beautifully with your home.

Customisable Bezels*

Switch up the colour and style of The Frame TV with customisable bezel frames.* Designed to look just like the edges of a picture frame, it's never been easier to customise The Frame TV to work with your taste, space or simply the artwork on display.

*Customisable bezel sold separately.

Art Mode

Instead of turning into a black screen, The Frame transforms into a showcase of artwork and photography when it's turned off - now with lower energy consumption than before*. Plus, enjoy your favourite pieces for as long and as often as you like with no screen burn worries – guaranteed**.

*Based on an internal test. Only applicable to 55" and above. **Participants must register for the 10 year screen burn warranty within 90 days of purchase, T&Cs apply. ***Customisable bezel sold separately.

Samsung Art Store

With an Art Store subscription* you can curate your own personal art collection with a growing library of over 2,500 pieces of artwork from world renowned institutions. From beloved classics to stunning photography, Art Store gives you unlimited access to a vast collection of art pieces.

Customisable Bezels* with Magnetic Design

It’s easy to swap the bezel whenever you fancy a change - all it takes is a snap to switch things up and refresh your everyday space. Change the look of the Frame quickly to complement your mood, space or simply the artwork on display.

Smart TV powered by Tizen**

Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, RTE Player, Disney+, Apple TV and NOW apps*** – all in one place.

Brightness Sensor

The Brightness Sensor detects ambient light and automatically adjusts the screen’s brightness and colour tone to perfectly match the art piece on display.*

Motion Sensor

When you’re in the room, the Motion Sensor detects your presence and automatically turns the TV to Art Mode, so you can enjoy art while you’re there. When you leave, it turns off into standby mode to save energy.

Features:

• Art Mode
• Matte Display 
• Modern Frame Design with Bezel*
• QLED 4K Technology

• Included in this price is a contribution to recycling costs of €5