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Applications For Pitch '26 Are Now Closed
The application period for our Pitch '26 campaign has now ended.
We would like to thank all of our applicants for taking the time to apply and we wish you the best of luck in the next stage of our campaign.
Make sure to keep an eye on this page for any further updates on the competition process!
Pitch '25 Winner: Hildun Beauty
Hildun Beauty was founded when Suzy Griffin Dunne identified a clear gap in the market for top-tier, high-performance luxury makeup that delivers immediate impact without inflated pricing. While on maternity leave, Suzy embarked on an ambitious mission to collaborate with some of the world’s leading R&D teams, developing formulas designed to impress both makeup lovers and professional artists alike. From the outset, Hildun took an unconventional approach - launching without a spokesperson or ‘face’ of the brand, allowing the product to speak for itself. That confidence was rewarded when the brand’s debut Silk to Set Kajal Eyeliners went viral, rapidly gaining a loyal following and winning three national UK beauty awards, including the prestigious Bazaar Best of the Best Eyeliner Award. To date, over 100,000 Silk to Set Kajal Eyeliners have been sold, providing the commercial momentum to invest in an expanded product portfolio built on the same uncompromising standards.