Over the past few years, coconut has taken the world by tropical storm and we’ve learnt to cook, clean and nourish inside and out with it. But we bet you never thought you’d soon be self tanning with it! The first of it’s kind, James’ new transforming Coconut Melting Tanning Balm is created with organic virgin coconut oil and a touch of self tan. Just like ordinary coconut oil it softens and nourishes the skin, but in addition to being packed with skincare benefits, it will develop a subtle golden tan. Upon contact with the skin, this unique formulation will melt into an intensely-hydrating oil, allowing you to effortlessly tan from tip to toe.